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    At SmartLab, we know that something wonderful happens when parents and children share light‐bulb learning moments. That’s why our toy and game designs focus on hands‐on experiences that help nurture strong family bonds.

    We believe the world becomes a better place when parents and children spend quality time laughing and learning with one another. Yes, there are plenty of studies that back this notion up, but more than anything, we know it's true by the genuine joy we feel in the moments we play together with our own children.

    Of course, our toys are a blast for kids to play with alone, but we also provide easy on-ramps for parents to join the fun.

    SmartLab toys involve a project to complete or experiments to conduct. Because these activities are based in real science, the content is compelling for children and adults alike. This creates great opportunities for children and adults to be true partners in play.
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